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Porsche - Crossmasters
Director
Igor Zacharov
Online video
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Agency
Renegãdz
Client
Porsche Czech Republic
Campaign
Taycan Cross Turismo
Director
Igor Zacharov
DOP
Tomáš Kotas
KV Photo
Jakub Dohnalek
Realization
10/2023
We produced a series of short content videos featuring five personalities who embody the character and the dynamic suave of the new Porsche Taycan Cross Turismo on the occasion of its launch in the Czech market. Commissioned by the Renegadz Agency, the brief was to present a new era of automotive electrification by means of personal stories of these five personalities.
Together with director Igor Zacharov and DOP Tomáš Kotas, we shot 5 medium-length films in Prague and its surroundings over five shooting days both on contemporary digital cameras as well as classic film, using car-rig and film drones.